In December 2020 we selected 12 local young makers to showcase and sell their works using an empty shop window and QR technology. We rebranded and revitalised a disused retail unit, engaged audiences in a bold social media campaign and encouraged the general public to discover and support the very best of young local talent.
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Meet our LYT 2020 Makers
- click the photo, view and shop -
Supported by Royal Priors Shopping Centre and BID Leamington, LYT MARKET worked a blended trading model of online market and "in person" buying , supporting the makers display and sell their work in a Covid secure way. Each window featured a strong visual LYT branding and a clear and engaging call to action. The branded vinyl acted as a frame to showcase the makers’ work. The designer then curated the display inside to best showcase their products. Unique QR code stickers, displayed prominently in the window enabled the general public to view the item and then scan to learn more about the maker and make purchases.